Imperial Online Masterclass: Enterprising Skills and Business Model Bootcamp

12.5 Hours
Study Mode
Part Time
Study Type
Start Date
Not Available
RM 4,200
Upcoming Course Dates
Coming Soon!
Multiple Industry Experts
This course is being taught by multiple industry experts
Course Details
What to Expect

A number of live online masterclasses are made available for continuing professional development. These classes are also suitable for university students offering a co-curricular learning experience to supplement their undergraduate or postgraduate studies. The classes are taught by leading academics in their field of education and research.

Having enterprising skills and entrepreneurial attributes will help participants to succeed in their career, whether they are starting their own business, or working in academia or industry. This masterclass will explore what these are; how they link with being an entrepreneur and how student can develop them. They will hear from successful entrepreneur who will share his/her journey to becoming an entrepreneur and how he/she had to overcome challenges.

This masterclass will also allow participants to develop a potential business idea either a product or a service that would reduce or solve a problem with an emphasis on the UN sustainable development goals. Initially participants will generate ideas and then analyse and evaluate a few of their ideas.

Afterwards, they will create a business model canvas to explore how their idea will work as a potential business. The challenge would be to create a viable business through designing appropriate value propositions, profit formulas, resources, and processes. Then they will learn how to present and pitch their business ideas before their final pitch to a panel of judges.

Who Should Attend This Course

This masterclass is designed for all participants interested in learning about innovation, entrepreneurial thinking, developing business ideas, working in SMEs, exploring new ventures within big companies, commercialising research.


English proficiency

Course Outline
General Program
  • Key enterprising skills and entrepreneurial attributes
  • Barriers to developing enterprising skills and entrepreneurial attributes and how to overcome them
  • Entrepreneurial journey to starting a business
  • The difference between market-pull and technology-push
  • Creative methods to generate ideas
  • Different types of innovations with examples
  • Introduction to business models
  • Creating a business model canvas
  • How to present your business idea and pitch

All participants will receive a verified Imperial College London Digital Certificate on successful completion of the masterclass.

For masterclasses that run over six weeks with project and tutorials, a project assessment transcript will be provided in addition to the digital certificate.

Course Dates & Schedule
Coming Soon!
Will I get a certificate at the end of the course?

Long Tracks: Yes, you will! The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

Byte Sized Courses: Yes, we will award you with a certificate for all byte sized courses with ten (10) learning hours and above. The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

BINA Digital: Yes, we will award you with a certificate upon full attendance of the program. The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

Can I get a job after the course?

Your certificate is recognised by the industry which is sufficient to land you a job. If you stand out, our trainers may recommend you to companies within the airasia and Google Cloud ecosystem, or their extensive network of businesses.

Who can I refer to get more insight on the courses?

You may drop us a message at Contact page. Our team will reply to you as soon as we can. Our working hours are 9am - 6pm on Monday to Fridays therefore do expect a slight delay in reply over the weekend.

What payment methods do you accept?

Currently, we accept online bank transfer & credit card payment.

Do you offer any free learning resources?

Yes, we do! Kindly refer to the Resources page. We have conducted free introductory sessions via our YouTube channel where you can watch it anytime and anywhere.

Can I apply the 30% discount I obtained during sign up for this course?

Yes you can! The promo code is applicable to all courses with a start date. To enjoy the discount, simply apply the promo code, RBABEST30 and check out! Do note that the promo code can be used multiple times on any of our available courses on our platform. This promo code is valid until the 31st of July 2021.

One-stop tech, leadership and innovation academy aiming to be the primary catalyst to leverage people in the digital economy within the ASEAN region. Redbeat Academy is supported by airasia Digital and Google Cloud.

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