Online Branding

Level
Upskill
Duration
6 Hours
Study Mode
Part Time
Study Type
Online
Start Date
19 July, 2021
Price
RM 420
HRDF
Non-claimable
Buy Course
A step by step, A to Z journey on how to implement online branding for businesses of all sizes.
Upcoming Course Dates
28 May, 2021
Starting in 14 days
Apply
19 July, 2021
Starting in 66 days
Apply
Trainer
Ciayi Lim
Ciayi is a branding expert and has started her brand & marketing consulting studio in 2013, working closely with SMEs in Europe and Asia. She holds an MBA and is accredited by the Chartered Management Institute. She’s skilled in branding, strategic marketing, and digital marketing and has a super sharp eye in design elements and a general vibe. Safe to say, she’s very in-tune with her surroundings, that’s until you hear her laugh from a mile away. It’s very contagious, you’ve been warned!
Course Details
What To Expect

This course is very relevant, specifically for businesses that are just starting out.

You will know the various elements of online branding and be able to identify and develop the components that make up your brand. More importantly, how can branding impact your target audiences in a way that speaks to them, and the trickle-effect it has on all online marketing campaigns for your business.

Recommended Path

After you’ve completed this course, not only you’ll learn that your branding is the DNA of your business, but how do you get your brand across? Check out social media marketing and content marketing to add more weight to your brand and get the right message across.

Who Should Attend This Course

Any individual looking to become a Digital Marketing professional.

Prerequisites

English and Malay Language proficiency.

Course Outline
General Program
  • Differentiate the 3 key elements of branding
  • Develop brand mission, vision & values
  • Identify brand personalities
  • Identify the 5 basic elements of brand identities
  • Understand the general idea of brand equity, experience & assets
  • Know how to position a brand
  • Able to conduct a basic online brand audit
Course Dates & Schedule
Dates
28 May, 2021

6 Hours

19 July, 2021

6 Hours

FAQ
1.
Will I get a certificate at the end of the course?

Long Tracks: Yes, you will! The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

Byte Sized Courses: Yes, we will award you with a certificate for all byte sized courses with ten (10) learning hours and above. The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

BINA Digital: Yes, we will award you with a certificate upon full attendance of the program. The certificate will be issued by Redbeat Academy and endorsed by Google Cloud.

2.
Can I get a job after the course?

Your certificate is recognised by the industry which is sufficient to land you a job. If you stand out, our trainers may recommend you to companies within the airasia and Google Cloud ecosystem, or their extensive network of businesses.

3.
Who can I refer to get more insight on the courses?

You may drop us a message at Contact page. Our team will reply to you as soon as we can. Our working hours are 9am - 6pm on Monday to Fridays therefore do expect a slight delay in reply over the weekend.

4.
What payment methods do you accept?

Currently, we accept online bank transfer & credit card payment.

5.
Do you offer any free learning resources?

Yes, we do! Kindly refer to the Resources page. We have conducted free introductory sessions via our YouTube channel where you can watch it anytime and anywhere.



One-stop tech, leadership and innovation academy aiming to be the primary catalyst to leverage people in the digital economy within the ASEAN region. Redbeat Academy is supported by airasia Digital and Google Cloud.

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